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Empowering Developers to Monetize Anywhere: Xsolla Expands Platform Support for Cross-Platform Direct-to-Consumer Commerce

via Business Wire

Unified Commerce Tools Now Available for Windows Stores, Epic Games Store, Discord, Pley, and the Web, Unlocking More Revenue Opportunities for Game Developers

Xsolla, a global commerce company helping developers launch, grow, and monetize their games, announces today a major expansion of its platform support capabilities, reinforcing its position as the premier provider of cross-platform monetization solutions for developers. With the latest SDKs for Windows Stores and the Epic Games Store, a new strategic partnership with Pley, and the launch of the Xsolla Discord Bot, developers can now implement secure, streamlined commerce across PC, mobile, web, and community platforms.

This press release features multimedia. View the full release here: https://www.businesswire.com/news/home/20250812673202/en/

(Graphic: Xsolla)

(Graphic: Xsolla)

Key Platform Expansions Now Available to Developers:

  • SDK for Windows stores



    PC developers can access flexible monetization tools via Xsolla SDK for Windows Stores, offering seamless checkout flows and cross-platform SKU synchronization for multiplatform titles available on Windows across a variety of game stores. Setup is streamlined and includes built-in access to Pay Station and Login, with optional integration into Web Shop and Buy Button. To learn more, please visit: https://xsolla.com/widows-stores
  • SDK for Epic Game Store



    PC and mobile developers can seamlessly scale by going direct-to-consumer with Xsolla’s SDK for the Epic Games Store, which enables smooth integration, dual billing options for mobile, synchronized inventory, localized native checkout experiences, and built-in support for subscriptions, recurring billing, Buy Button, and Web Shop. To learn more, please visit: https://xsolla.com/epic-games-store.
  • Xsolla Discord Bot: Conversational Commerce



    Developers can now activate commerce directly inside Discord, turning conversations into conversion opportunities via Web Shop integration. Xsolla Discord Bot enables studios to showcase products, offer promotions and goal-based incentives, and sell digital goods through real-time messages and server channels. To learn more, please visit: https://xsolla.com/discord-bot.
  • Pley Partnership: Seamlessly Bring Your Unity Game to the Web



    Mobile developers can now launch web-based versions of their games with minimal effort through Xsolla’s partnership with Pley, which combines Pley’s cloud-based toolchain for Unity games with Xsolla’s global payment infrastructure to unlock new revenue streams, diversify their strategies, and connect more directly with players.

“The future of game commerce is direct, cross-platform, and player-centric. Our goal is to give developers the freedom to monetize on their terms across any platform, any channel, anywhere in the world,” said Chris Hewish, President at Xsolla. “This platform expansion delivers on that promise with streamlined commerce tools that eliminate complexity and unlock scalable growth.”

This initiative marks another milestone in Xsolla’s ongoing mission to democratize game commerce. As platform rules tighten and player journeys become more complex, Xsolla continues to meet developers where they are, enabling them to grow their games their way.

For a complete list of enhancements and developer tools, visit: https://xsolla.com/release-notes/august-2025#platform-solutions

About Xsolla

Xsolla is a global commerce company with robust tools and services to help developers solve the inherent challenges of the video game industry. From indie to AAA, companies partner with Xsolla to help them fund, distribute, market, and monetize their games. Grounded in the belief in the future of video games, Xsolla is resolute in the mission to bring opportunities together, and continually make new resources available to creators. Headquartered and incorporated in Los Angeles, California, Xsolla operates as the merchant of record and has helped over 1,500+ game developers to reach more players and grow their businesses around the world. With more paths to profits and ways to win, developers have all the things needed to enjoy the game.

For more information, visit xsolla.com

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